“Exciting and unpredictable!” That makes a great baseball game but if you see it on someone’s on-line dating profile, change your name and burn off your fingerprints. I’ve done “exciting and unpredictable” and one morning woke up and realized that I needed to leave town. Quickly.
I hastily put together a creative mailer to send out. Instead of marketing myself, I was selling my desk and all of its fine qualities. And because the desk’s owners were highly motivated to find it a good home, they’d even throw in a Promotion Director to go with it.
Bing. Bang. Boom. Printed up 250 and blindly mailed them to every station I could find.
If you doubt that God has a sense of humor, then consider that the woman I was fleeing was named “Charlotte” and the first truly serious nibble I got was from Kiss 102…in Charlotte. As Paula, the Business Manager at the station I was fleeing said, “This was meant to be.”
Best damn move I ever made. Read more…