I don’t think anyone is not at least remotely familiar with the soul crushing experience of sitting on hold for 30 minutes and finally being connected with “John from customer service” and being told that he doesn’t have the answer to your question. I mean, that’s kind of his job, right?
And it doesn’t have to be trying to get something fixed, it can just be getting a simple answer to a question about a product or a service or a schedule or a timeline.
We kind of forget that the street team, are in 2003 terms, our Directors of First Impressions. They are far more likely to be approached and asked a question about the programming or promotions of a radio station than anyone else on the staff. So it kind of behooves them to have the answers. Read more…