I celebrate April Fools like some people celebrate Christmas: it’s MY holiday. It celebrates everything that forms the core of my belief system. And I did some good ones over the years.
When I was at Kiss 102 in Charlotte there was the Coliseum and the New Coliseum, so I created The Really New Coliseum and on April 1st we were there and broadcasting all day for their first concert. It was the Hooked On Phonics Tour with artists like U2, KD Lang, ZZ Top, AC/DC and BB King. It was fun, sounded great, and more than a few drove out to the arena…which was at the intersection of two streets that didn’t intersect.
The first April Fools at Wild in San Francisco we celebrated the opening of the world’s largest underground theme park, Six Flags Under Mt. Bruno. I was the Director of Personnel and was still hiring for the Mole Team, who were full time staff who lived in the underground dorms for 14 day stretches and had their own swimming pool, theater and tanning salon. “As an underground facility, this requires constant staffing and maintenance. Some employees we’ve discovered experience the Bends with constant up and downs and returns to normal surface air pressure.”