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Dates & Celebrations
Great Moments In Marketing
04 Apr 2013
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The Time I Almost Got Fired Because Of Prince
The Arlyn P. Theory Of Hiring A Promotion Director
When Money Can Be More Than Money
The Best Promotion Ever?
The Fur-Bearing Trout Theory Of Marketing
The One With The “Friends” Reference
Revisiting The Promotional Genius of MTV
When The World Is Watching
A Weekend State of Mind
Every Friday afternoon your audience, plowing along on that...
3, 2, 1….Launch
The Spanky McFarland Theory Of Hall Vibe
“Hall Vibe” is very under-rated. When people ask me...
Arbitron has always been the great whipping boy of Radio. When...
Auto-posts And Other Signs Of The Impending Apocalypse
When Disaster Comes To Town
The “And Then” Theory Of Convoluted Contesting
Lessons From The Left Coast, Part II
Last week I revisited my brief journey through Film...
Playing To The Majority
I’ve always said that Radio is the Bad Self Esteem...
Make This “Radio’s Finest Hour”
The Birth Of A Station
A Trifecta Of Digital Resolutions
Resolution #9 It’s very...