When discussing Radio and marketing, there are a lot of valid political metaphors and analogies that get bandied ™ about. It is a lot like a campaign and when people are strapping on meters or filling out diaries they’re voting for or against you. Hopefully you shook their hand, made a case for your product and will get their vote.
There are also a LOT of football comparisons too. Especially when it comes to elements of the game.
The Minneapolis paper will, on a Sunday in the Fall, break down that day’s matchup of the Vikings and whoever is about to kick their ass. Read more…