Tommy Kramer had a great line:
“If everyone is doing something, DON’T DO IT.”
So why would you have a weekend theme or prize term that’s been used by everyone else in town, repeatedly, since the dawn of time?
The Wolf in Greensboro calls their prize packs “Fun Bags”, as in “You’ll love our Fun Bags”.
To paraphrase John Lennon, I’m not the only one. On a Radio board a few weeks ago I caught someone bitching about doing Family Four Packs and seemingly the whole industry chimed in.
A few years ago Dave Ryan from KDWB and I got into a battle to see who could come up with new terms for old contests. We each submitted a bunch of our creations to a Facebook audience and let them decide.
“Win It Before You Can Buy It”? “Family Four Packs”? Is that how far we’ve evolved?
What is another horribly played out term? “Prize Packs”. Seriously. Google the term. The Clean Home Journal does freaking prize packs. Here are the winners, as decided by people on Facebook which I think is how we should settle all conflicts, concerns or disputes. “Vladimir Putin? Dick or Not?”
Crap Pack winner
Fun Pack
Fabulous Parting Gifts
Grab Bag
Double Bagged With Stuff From (client)
Prize Pot
SPAM (Spectacular Prizes And More)
Prize Bomb
Adventure Pack
Shopping Spree In The Prize Closet courtesy of (client)
Play Set
Heapin’ Helpin’ Of Prizes
Rock Box (for the AOR’s)
Bag ‘O Swag
Fun Bags (from The Wolf in Greensboro)
Treasure Chest
Schwag Bag
Prize Sack
Prize Chest
Closet Stuffers
Double Dose Of Prizes
A Long Pull On The Prize Pipe
Barrel Of Prizes
Family Five Packs
Double Date Prize Pack WINNER
Dysfunctional Family Four Pack (three tickets and you leave the 4th kid at home)
Quality Time With The Kids prize pack
A More Then Four Pack (however many tickets you want to give out. Five. Six. Etc.)
Blended Family 7 Pack
Kid Friendly Four Pack
Supersized Tickets
Family Pack Of Tickets
Tickets For The Whole Family (however many you need to take the whole gang)
F.N.O. (Free Night Out) Passes
Family Night Out Prize Pack
A Mini Van Full Of Tickets
A Row Of Seats
Family Fun Pack
Office 12 Pack
A Four In The Door Pack Of Passes
Four On The Floor Pack
Carpool Prize Pack
Everyone But The Pets Packs
Brat Pack
Happy Tickets
“Six Tix”
Handful Of Tickets
Passes in the (Station) Family Zone at (event)
A Set Of Six
An Ishload Of Tickets
Four For You prize pack
Four Star Prize Pack
The Daily Double: Twice As Many Tickets
A “Line Crashing” Pack Of Tickets
Cop It Before They Drop It
Illegal Tickets (we’re going to get C&D’ed for giving these away early)
Premature Exhilaration
Get It Before They Print It
Steal Them Before You Can Buy Them (for tickets) WINNER
Burn ‘Em Before You Can Buy Them (for CD’s)
Steal ‘Em Before They Deal ‘Em
Early Reticketment
Weekend of Firsts
A “Me First” Prize Package
#1 (tickets to the #1 movie, a copy of the #1 CD, and be #1 in line for whatever) Weekend
First On Your Block Prize Package
Under The Table Tickets
Random F Word Weekend (Free and First)
“I Always Come First” Prize Pack
E.P.T. (Extraordinarily Premature Tickets) Maybe you have the winner take a test and if it turns pink, they get the tickets.
The Prize Time Machine. Not really a name, maybe so much as a weekend. You send a listener forward in time to say, October, 2014, before Star tickets are even on sale. Or May of 2014, where you can buy XXXXXX tickets before their big summer tour. And the listener, in the Prize Time Machine gets to buy tickets in the future. No one else can do it.